Premium Retailer Loyalty Programme
A Premium Loyalty Programme Designed To Help Convenience Retailers Win More Share In Beer & Cider.
The Proof
The Portfolio
Retailers Get A Simple Story They Can Believe In With Brands They Already Trust.
The Retailer Promise
Get access to exclusive category insight that helps you make sharper ranging decisions, spot opportunities faster, and stay ahead of the market.
Make your range impossible to miss with premium activation materials designed to help key SKUs stand out on shelf. Elite members get access to the most impactful POS.
Turn great execution into real rewards. From cash incentives and raffles to recognition, every step up from Bronze to Elite unlocks even more value.
The Process
Join Shopt today to unlock access to the Bud Club app and start your rewards journey.
Our Budweiser experts visit your store and reviews the current range and fixture. They will review your setup to place your store into Bronze, Silver, Gold or Elite status.
Your store's progress is then tracked through Shopt, the B2B cash rewards app, making it easy to stay on top of your performance.
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Every 6 weeks, one of our experts will visit your store to assess the range and fixture. Once confirmed, your cash reward lands within 7-10 days.
The Range
Reward Tiers
Our Best-Selling SKUs Unlocking Our Basic Rewards
Requirement: Stock The *MUST STOCK* Starting Line Up 15 SKUs
For Stores With More Visibility Across The Fixture.
Range The Starting Line Up + Any x5 Super Subs.
Full Access To Richer Bud Club Rewards.
Starting Line Up + Any x11 Super Sub or Academy SKUs.
Going Digital
A Smarter Way For Retailers To Track Rewards, Access Content And Stay Connected - All In One Place.
See Your Tier Status, Earnings History, And Upcoming Rewards In One Dashboard.
Access Bud Club Raffles And Exclusive Content Faster Than Ever Before.
Receive Ranging Guidance And Promotional Prompts Tailored To Your Store.
Cash Rewards Arrive In Your Shopt Wallet Within 7-10 Days Of Each Qualifying Visit.Powered By
Year-End Celebration
A Year-End Celebration Of Bud Club Hero Retailers - The Best Stores In The Programme. Elite Members Get Priority Access.
London
BUD CLUB
AWARDS
Thursday, 4 February 2027
Reach Elite Tier Status And Earn Your Invite. Celebrate Alongside The Top-Performing Convenience Retailers In The Programme.
Interested in joining The Bud Club? Click below and register your interest today!
GROW YOUR SALES - DRIVE YOUR CATEGORY - GAIN EXCLUSIVE BENEFITS
Got Questions?
Please email hello@shopt.co.uk.
Please email budclub@ab-inbev.com.